Go Back Up

From Comfort to Potential

Blog Post 1 min read

Back in 2015, I looked “successful” on paper.

But truthfully? I was miserable.
Training was inconsistent. Discipline was patchy. I wasn’t showing up as the man I wanted to be — in my work, in my body, or at home.
And the result? I slipped into deep unhappiness and depression.
 

Stripping Back to Rebuild

 
That’s when I made the decision to strip everything back and rebuild.
I trained harder than I had in years.

I tested myself in cold water, on mountains, under heavy weights, and alongside ex-SAS soldiers.

I rebuilt my daily structure and discipline from the ground up.

The results changed everything

  • My energy skyrocketed
  • My focus sharpened
  • My leadership improved
  • Other men started noticing. And more importantly — they started asking me for the same.

That was the spark that lit The Better Man.

What’s Happened Since


Since then, I’ve:
  • Built a multiple six-figure personal training business
  • Coached over 200 high-achieving men to sharpen discipline, rebuild energy, and raise standards
  • Run immersive retreats where men strip away distraction and face the truth
  • Built a life where I can take every Thursday off to spend time with my parents

 

None of that came from comfort.

It came from discipline, structure, and choosing potential over pleasure.


What Most Men Need

 
Here’s what I know now:

Most men don’t need more information.
They don’t need another podcast, another book, or another motivational clip.
 

What they need is:

  • Execution
  • Structure
  • Challenge
  • Pressure

 

That’s what The Better Man delivers.

Your Turn


If you’re tired of drifting…
If you know you’re capable of more…
If you’re done choosing comfort over potential…
It’s time.


Alex

Alex Myers

Ready to Transform your Business with Little Effort Using Brightlane?

Register Now